Report to Mayor and City Council
Tuesday, December 04, 2018
Consent
SUBJECT:
Title
CONSIDER A CONTRACT WITH A CONSULTANT FOR SOCIAL MEDIA SERVICES (CITY COUNCIL)
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I. SUMMARY
The City has been consulting with Trusted Messenger Marketing for social media services for the past 5 months. During that time, the consultant increased the City's online presence on social media and consolidated multiple social media sites related to the City of Carson (Exhibit No. 1). The current contract between the City and Trusted Messenger Marketing expired November 30, 2018. Staff has conducted a request for qualifications (RFQ) for these services. Staff received four responses and recommends the City Council continue their working relationship with Trusted Messenger Marketing.
II. RECOMMENDATION
Recommendation
TAKE the following actions:
1. AWARD a two-year contract to Trusted Messenger Marketing to provide social media services for the period of December 1, 2018 through November 30, 2020;
2. AUTHORIZE the Mayor to execute the contract after approval as to form by the City Attorney, and
3. APPROVE Resolution No. 18-173 amending the City's FY 2018-19 budget in the Public Information Fund for a contract with a consultant for social media services.
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III. ALTERNATIVES
The City Council may consider other consultants for social media services. However, doing so will reduce the momentum of the city's current social media program that has developed over the last five months with Trusted Messenger Marketing.
IV. BACKGROUND
The City has had limited experience with a social media services firm. During the last five months, staff has been working with a consultant to design a work program for a successful social media program. In June 2018 a 5-month contract was executed between the City and Trusted Messenger Marketing for social media services (Exhibit No. 6). Following the execution of the contract, a representative from Trusted Messenger Marketing met with City ...
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